June 2014
‘Media institutions are essentially profit-driven.’ Evaluate how commercial pressures have had an impact on the products in your cross-media study. Support your answer with reference to a range of examples from three media platforms.
When we engage with media we both act and are acted upon, use and are used.’ Consider how much control audiences have in relation to their use of media products from your cross-media study. Support your answer with reference to a range of examples from three media platforms.
June 2013
How far does the platform on which they are consumed determine the construction of media products in your cross-media study? Support your answer with reference to a range of products from three media platforms.
Explore how representations are constructed in media products from your cross-media study. Support your answer with reference to a range of products from three media platforms.
Jan 2013
Evaluate how new technologies have been used in the products in your cross-media study. Support your answer with reference to a range of products from three media platforms.
Intertextuality describes the way in which media products make reference to other media products that producers assume audiences will recognise. Identify the ways intertextuality is used in your cross-media study. Support your answer with reference to a range of products from three media platforms.
June 2012
Consider how imaginative techniques are used by media products from your cross-media study to attract and maintain audiences. Support your answer with reference to a range of examples from three media platforms.
Synergy is the process by which media institutions use a range of platforms to promote, sell and distribute their products. Assess the impact of synergy in your cross-media study. Support your answer with reference to a range of examples from three media platforms.
Older...
Evaluate how far audiences are able to represent themselves and/or their ideas and opinions in media products from your cross-media study. Support your answer with reference to a range of examples from three media platforms.
Evaluate how successfully media products from your cross-media study are promoted within and across media platforms. Support your answer with reference to a range of examples from three media platforms.
'To be successful, media institutions have to use a variety of media platforms.' To what extent is this true of your cross-media study? Support your answer with reference to a range of examples from three media platforms.
'Our enjoyment of media products is influenced by the platforms we use to access them.' How far is this true of your cross-media study? Support your answer with reference to a range of examples from three media platforms.
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